Taylor Swift was released by Donald Trump

Quartz

In This Story Fresh off the blow of losing Taylor Swift’s highly coveted endorsement to Vice President Kamala Harris, former President Donald Trump is entering his revenge era: the Republican candidate’s campaign is now advertising t-shirts inspired by the pop star’s tour merchandise.
“Calling all Swifties for Trump,” the campaign’s official X account posted on Thursday morning.
Just one hour after Swift posted her Harris endorsement to Instagram (META) the campaign was already selling beaded bracelets emblazoned with the words “Harris Walz 24.” In less than a day, the bracelets sold out.
This is not the first instance of the pop culture savvy Harris campaign taking merchandising cues from famous musicians.
From the first days of her campaign, Harris’s team has embraced the style of Gen Z and Millennial artists.
The Democratic National Convention was hailed for its rollicking roll call – featuring a different popular song for each state.
In the same month, Trump was told off by Beyoncé, the Foo Fighters, and the White Stripes for using their music.
His campaign has received complaints from so many artists that there’s a Wikipedia page devoted to the subject.
In the text of Swift’s Harris endorsement, she noted that she decided to publicly support Harris, partially because AI footage of her “falsely endorsing Donald Trump’s presidential run” was posted to the president’s website.
Swift has not yet released a statement in response to the Trump campaign’s shirts – which could be protected as a parody under fair use laws – many online have already pointed to the potential backlash from the star’s devoted fanbase.

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The official X account for the campaign shared a message on Thursday morning titled “Calling all Swifties for Trump.”. “Order your Trump Era t-shirt right now. The campaign’s website is linked to in the post, and Swift’s 2017 song “Look What You Made Me Do” is mentioned. “.

The t-shirt is based on Swift’s multicolored Eras Tour posters, which show pictures of the pop star at various points in her career, from her early days as a teenage country singer to her current status as a global pop icon.

Trump’s spoof clothing has the same color palette, but interestingly, the pictures seem to be taken all in the last ten years, rather than showing different phases of the former president’s life. If supporters think that “Trump is the best president of all time,” they are encouraged to pay $75, although the shirts are available for a minimum of $45. “.

Less than a day after Trump disregarded Swift’s support for Harris, stating that “she seems to always endorse a Democrat,” the t-shirt was released. She’ll most likely pay a price in the marketplace for it as well. “.

Nevertheless, the Trump campaign’s adoption of Swiftian branding draws attention to a persistent issue for the Republican contender: Republicans lack prominent pop culture figures to showcase, whereas Democrats have an abundance of them.

The campaign began selling beaded bracelets with the words “Harris Walz 24” just one hour after Swift posted her endorsement of Harris on Instagram (META). The bracelets sold out in under a day. This is not the first time that the astute Harris campaign has borrowed merchandising strategies from well-known artists. Harris’s team has embraced Gen Z and Millennial artists’ styles since the beginning of her campaign.

Following British singer Charli xcx’s statement that the vice president “IS brat” (referring to her album of the same name), the campaign adopted the lime green color scheme associated with brats. Additionally, the campaign raised almost a million dollars in less than a day after Harris revealed that Minnesota Governor Tim Walz would be her running mate through the sale of hats with Chappell Roan inspiration.

With a different hit song for every state, the Democratic National Convention was praised for its exuberant roll call. Beyoncé, the Foo Fighters, and the White Stripes all chastised Trump for stealing their songs in the same month. So many artists have taken issue with his campaign that it has its own Wikipedia page.

Swift stated that she chose to publicly back Harris in the text of her endorsement, in part because AI footage of her “falsely endorsing Donald Trump’s presidential run” was uploaded to the president’s website.

Although many online have already hinted at the possibility of backlash from the star’s ardent fanbase, Swift has not yet issued a statement in response to the Trump campaign’s shirts, which may be protected as parodies under fair use laws.

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