The iPhone 17 launch is a massive success in China, with preorders for the new models breaking sales records in the usually turbulent market.
Preorders for the iPhone 17 range broke sales records in China, reports SCMP.
Among the configurations, the iPhone 17 with 256GB of storage was reportedly the most popular through the retailer.
Furthermore, as of Saturday, anyone wanting an iPhone 17 model in Guangzhou had to wait until October 15.
Apple’s high levels of preorders in China are a great sign for the company.
In China, the release of the iPhone 17 is a huge success, as preorders for the new models surpass sales records in the typically volatile market.
China is a significant market for Apple, but it has struggled to hold onto it over the years. It appears that Apple has successfully launched its newest iPhone line and rekindled demand in the nation.
According to SCMP, Chinese sales records were broken by preorders for the iPhone 17 range. Sales through major retailer JD . com surpassed the first-day preorder volume for the iPhone 16 series even after preorders opened in China for just one minute.
According to the retailer, the iPhone 17 with 256GB of storage was the most popular of the configurations.
Apparently, there was so much demand that customers found it difficult to place preorders on Apple’s own website. One customer’s payment processing took five minutes in one instance.
Within 20 minutes, all time slots for the iPhone 17 Pro Max’s in-store pickup from Shanghai Apple Stores were also fully reserved. Additionally, as of Saturday, Guangzhou residents who wanted an iPhone 17 model would have to wait until October 15.
Immediately after the sales, analysts praised Apple. Nabila Popal, senior research director at IDC, claims that Apple has successfully divided up its product lineup so that each model caters to particular user needs, resulting in a fresh wave of sales.
Absent air.
Although China’s high preorder sales are impressive, they are achieved in a more difficult-than-normal scenario. Instead of the customary four models, Apple is only shipping three flagships to China.
The iPhone Air is not yet available for preorder in China because of what appears to be a delay in obtaining regulatory approval.
Apple’s first eSIM-only model to be released globally requires Ministry of Industry and Information Technology approval before it can be sold. But even though they are allegedly collaborating with the regulator, an approval has not yet been obtained.
The model will be usable by the majority of customers, despite the wait before Apple opens preorders for it. Subject to regulatory approval, the eSIM-only iPhone Air is supported by all three state-owned carriers. “.
The large volume of preorders Apple has received in China is encouraging for the business. It is excellent work to do this while still awaiting approval for the sale of the highlighted new model.
