You are not getting 5 new features because you are outside the EU


Here are the best changes coming to iOS for users in the EU, courtesy of the Digital Markets Act.
Here are the best changes coming to iOS for users in the EU, courtesy of the Digital Markets Act.
Credit: Jonathan Raa/NurPhoto via Getty ImagesBy now, you’ve likely heard of the Digital Markets Act (DMA).
These new EU regulations went into effect last week and forced Big Tech companies, known as “gatekeepers,” to open up their core platforms to third parties in order to keep the tech space competitive.
Many companies, like Meta and Microsoft, are affected by these new laws.
But, perhaps no company has been compelled to make such significant changes more than Apple.
The iPhone maker had to broadly change long-standing policies for many of its core products like the App Store.
Apple’s DMA-inspired changes have also been widely criticized by peers in the tech industry.
Apple’s ” malicious compliance ” has been in the spotlight over the past few weeks — and that may severely downplay how positive the DMA has been for iOS users in the EU.
So, let’s take a look at the top five changes Apple has been forced to make to iOS, thanks to the DMA.
Some of these are sure to make those in the U.S. and elsewhere in the world envious that their country hasn’t also passed a similar set of antitrust laws.
Third-party app storesApple no longer having a de facto monopoly on how apps are distributed on iOS is easily the biggest change to the company’s mobile ecosystem.
Thanks to the DMA, Apple has been forced to allow ” alternative marketplaces ” to distribute apps on the iPhone and iPad.
This means that developers can create apps that don’t comply with the Apple App Store’s content and development policies for the very first time.
So, users can look forward to different types of apps that previously may have been prohibited from the App Store.
In addition to “alternative marketplaces,” developers can opt to create their own standalone app store experience that only distributes its own applications.
Developers also no longer have to take part in the App Store’s revenue share model for transactions, such as in-app purchases, that entail giving a percentage of their sales to Apple.
This means that developers can potentially pass the savings on to consumers.
Fortnite is coming backSpeaking of no longer having to share revenue with Apple, Fortnite, the massively popular online battle royale game, is coming back to iOS, thanks to the DMA.
Gaming developer Epic Games announced it would be bringing Fortnite to iPhone once again as soon as Apple announced the “alternative marketplaces” option earlier this year.
Back in 2020, Apple booted Fortnite from the App Store after Epic Games attempted to skirt around the iPhone maker’s revenue sharing rules.
As this was against App Store policy, Apple removed Fortnite from its official marketplace, banning it from iOS as a whole.
But, with the DMA in place in the EU, Epic Games can take advantage of the alternative distribution methods to bring Fortnite back to the iPhone for users in that region.
(Apple recently tried to block Epic Games from its developer program, which would have halted the company’s plans to create an alternative marketplace and would have potentially stopped Fortnite’s return to iOS.
However, the DMA also forced Apple to reverse that decision.)
Download direct from developersIf Epic Games wanted to let iOS users download Fortnite directly from its website, it can do that now, too.
Apple’s latest addition to its overhauled iOS policies in the EU has added a new distribution option for developers.
If an app creator wants to let users download their app directly from their website, they can.
No App Store or third-party “alternative marketplace” required at all – just direct distribution without a middleman.
(Although, we should note that developers who want to distribute via this method have to be approved by Apple after hitting certain requirements.)
Change default appsTired of Safari opening up instead of Google Chrome when clicking a link on your iPhone?
Sick of Apple Maps always giving you directions by default?
Well, if you’re in the EU, you won’t have to deal with those default Apple apps on iOS much longer.
Thanks to the DMA, Apple has said it will roll out new settings options that will let users pick the default app they want to use for a web browser or a mapping application.
This is a pretty big change.
Previously, users were forced to use Apple’s own applications, unless manually opening up a third-party app by choice.
In addition, Apple will also need to let EU users delete the Safari app entirely, an action not currently allowed on iOS.
Interoperability and data portabilityInteroperability and data portability are technically two distinct changes, but they both mean the same thing for users: More ownership over your data and how it’s used.
As part of its DMA compliance report , Apple said it will start accepting interoperability requests from developers, which will po

The Digital Markets Act has brought about some of the greatest updates for iOS users in the European Union.

These are the greatest iOS updates that the Digital Markets Act will bring to EU users. Credit: Getty Images via Jonathan Raa/NurPhoto.

Most likely, you’ve heard of the Digital Markets Act (DMA) by now. In order to maintain competition in the tech industry, these new EU regulations, which went into effect last week, compelled Big Tech companies—also referred to as “gatekeepers”—to grant third parties access to their core platforms.

These new laws affect many companies, including Microsoft and Meta. However, it’s possible that no business has been forced to alter as drastically as Apple has. The manufacturer of iPhones was forced to drastically alter long-standing procedures for a number of its essential products, including the App Store. Peers in the tech industry have also harshly criticized Apple’s DMA-inspired changes.

In recent weeks, Apple’s “malicious compliance” has come under fire, which could significantly minimize the benefits of the DMA for iOS users in the European Union.

Let’s examine the top five iOS modifications that Apple was compelled to make as a result of the DMA. Undoubtedly, a few of these will make those in the U. S. envied by nations elsewhere in the world for not having enacted a comparable set of antitrust laws.

independent app stores.

Easily the largest shift to Apple’s mobile ecosystem has been the company’s abandonment of its de facto monopoly on the distribution of apps on iOS. Due in large part to the DMA, Apple is now required to permit the distribution of apps on the iPhone and iPad through “alternative marketplaces.”.

This implies that for the first time ever, developers will be able to produce apps that violate the content and development policies of the Apple App Store. As a result, users can anticipate seeing a variety of apps that were previously possibly blocked from the App Store.

Apart from “alternative marketplaces,” developers can also choose to build their own independent app store that exclusively offers their own apps for distribution.

Additionally, developers are no longer required to participate in the App Store’s revenue share model for transactions (like in-app purchases), which required them to give Apple a portion of their sales. It is possible for developers to transfer the savings to customers in this way.

Fortnite will return.

Speaking of not having to split profits with Apple, the DMA is bringing the hugely popular online battle royale game, Fortnite, back to iOS.

Soon after Apple announced the “alternative marketplaces” option earlier this year, game developer Epic Games announced it would be bringing Fortnite to the iPhone once more.

In 2020, Apple removed Fortnite from the App Store due to an attempt by Epic Games to circumvent the revenue sharing policies of the iPhone manufacturer. Due to the App Store policy violation, Apple banned Fortnite from its official marketplace and removed it from iOS altogether.

Epic Games, however, can use the alternate distribution channels available to them to bring Fortnite back to the iPhone for users in the EU now that the DMA has been implemented. (Apple attempted recently to ban Epic Games from its developer program, which would have prevented Fortnite’s iOS comeback as well as the company’s plans to establish a substitute marketplace. But Apple was also compelled by the DMA to change its mind. ( ).

Download directly from the developers.

Epic Games is now able to enable iOS users to download Fortnite straight from its website.

Developers now have an additional distribution option thanks to Apple’s most recent update to its redesigned iOS policies in the EU.

A developer of an app has the option to allow users to download it straight from their website. No need for an App Store or any other third-party “alternative marketplace”—direct distribution devoid of intermediaries is sufficient.

(However, it should be noted that after meeting specific requirements, developers who wish to distribute using this method must receive Apple’s approval. ).

Modify the apps that are default.

Are you sick of Apple Maps always directing you by default, or are you weary of Safari opening up on your iPhone when you click a link instead of Google Chrome?

That means that those built-in Apple apps on iOS won’t be an issue for you too long if you live in the EU. Because of the DMA, Apple has announced that it will release new settings options allowing users to select which web browser or mapping app should be the default. This is a significant shift. Before, users had no choice but to use Apple’s own apps unless they explicitly opened a third-party app.

Furthermore, Apple will have to permit EU users to completely remove the Safari app, which is currently not possible on iOS.

data portability and interoperability.

Although data portability and interoperability are two different concepts, for users they both imply greater control over their data and its use.

Apple announced in its DMA compliance report that it will begin taking interoperability requests from developers, potentially opening up more iOS features to third-party apps. This can allow developers to access APIs that were previously inaccessible to third parties, enabling them to develop new apps that make use of these features and the pertinent data.

An instance of this can be found in Apple’s FinanceKit API, which offers developers initial access to Apple Card, Apple Cash, and Savings along with Apple user data. This new feature, which automatically imports users’ purchases and transactions into their financial planning apps, has already been incorporated by some developers into their products.

Should these modifications prove insufficient to entice iPhone users residing in the European Union, they ought to anticipate Apple’s forthcoming data portability initiatives, made possible by the DMA. According to Apple, “more user-friendly solutions” are being developed for iPhone users who wish to move to Android or other mobile platforms. Customers benefit greatly when they can effortlessly move their data to the location of their choice.

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