“This is a big win for Sony,” Yan Fang, a third-party gaming hardware merchant in Shanghai, said on Wednesday.
03:16 Will China’s first triple-A game ‘Black Myth: Wukong’ reach global heights?
Will China’s first triple-A game ‘Black Myth: Wukong’ reach global heights?
A student studying for his master’s degree at Hong Kong Baptist University, Li Shuyan said he is considering buying Sony’s PS5 to fully enjoy playing Black Myth: Wukong.
The hit title has given mainland gamers a strong reason to upgrade their gaming hardware.
For gamers on Windows, running Black Myth: Wukong smoothly on digital gaming service Steam is likely to require more investment.
The huge popularity of Black Myth: Wukong, however, could change that revenue structure.
That strong demand augurs well for the prospect of consumer spending in China’s video game market this year, which industry research firm Newzoo has projected to reach US$45 billion.
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China’s Dark Myth: Sales of Sony’s PS5 console and other gaming hardware are boosted by Wukong mania.
On the mainland, consumer spending on video game hardware has increased as a result of the popular action role-playing game.
Ann Caoin Shanghai and Kelly Le.
Published: August 21, 2024, 9:00 p.m.
Black Myth of Mainland China: Wukong mania has increased domestic sales of video game-related hardware, with local vendors and gamers citing a particular surge in demand for Sony Interactive Entertainment’s PlayStation 5 console.
Based on the beloved Chinese novel Journey to the West, the popular action role-playing game was created by Tencent Holdings-backed studio Game Science. Since its release on Tuesday for the PS5 console and PCs, the game has sold at least 40.5 million copies.
Shanghai-based third-party vendor of gaming hardware, Yan Fang, declared on Wednesday that “this is a big win for Sony.”. For individuals who wish to test Wukong but are unable to purchase a 40-series Nvidia graphics card for their PCs, the PS5 is the best option. “.
He said that more than a dozen people had enquired about the PS5’s availability on Tuesday at his physical store.
Six newly delivered PS5 consoles were swiftly gone from Sony’s flagship store in Shanghai’s affluent Huangpu neighborhood on Tuesday, according to store employees. A steady stream of customers helped push overall sales that day above average levels.
Staff members have advised that customers who order a PS5 after Wednesday may have to wait as long as a week for the highly sought-after console to be delivered.
This month, there were 300 percent more searches for PS5 consoles on Xianyu, the online flea market operated by Alibaba Group Holding.
The platform witnessed the largest single-day transaction of over 700 orders this month, without mentioning the day. This was due to the fact that many sellers included the keywords “Black Myth” or “Wukong” in their product descriptions in an attempt to increase traffic. The owner of the South China Morning Post is Alibaba.
Data from Alibaba’s Taobao and Tmall Group show that in the seven days prior to Black Myth: Wukong’s release, the volume of PS5 transactions on Sony PlayStation’s Tmall store increased by more than 100% year over year.
Furthermore, for four days in a row during that time, the console was the top-ranked “hot item” for video game accessories on Tmall.
3:16.
Will “Black Myth: Wukong,” China’s first triple-A game, become a global sensation?
Will “Black Myth: Wukong,” China’s first triple-A game, become a global phenomenon?
The potential for even higher video game hardware sales when the highly anticipated Black Myth: Wukong for Microsoft’s Xbox Series X and Series S consoles is released is demonstrated by the high demand for the PS5 on the mainland.
Li Shuyan, an HKU master’s student, said he is thinking of getting a PS5 from Sony so he can play Black Myth: Wukong to the fullest extent possible.
Players on the mainland now have a compelling incentive to update their gaming hardware thanks to the popular game.
Black Myth: Wukong on Steam is probably going to cost more money for Windows gamers to run smoothly.
Gamers will require a system with a minimum of 16 gigabytes of random access memory, an Intel Core i5-8400 or AMD Ryzen 5 1600 processor, and a high-performance graphics card, such as Nvidia’s 6GB GeForce GTX 1060 or AMD’s 8GB Radeon RX 580.
According to data from the China Audio-Video and Digital Publishing Association, in the first half of this year, mobile games played on a smartphone or tablet accounted for about 75% of video game revenue on the mainland, with Windows desktops and consoles accounting for only 23%.
But Black Myth: Wukong’s enormous popularity might alter that revenue model.
The potential for consumer spending in China’s video game market this year, which is expected to reach US$45 billion according to industry research firm Newzoo, is brightened by the strong demand.