Apple has an array of upcoming iPhone features and a deal to smarten up

Fox News

Siri’s optional gateway to ChatGPT will be free to all iPhone users and made available on other Apple products once the option is baked into the next generation of Apple’s operating systems.
ChatGPT subscribers are supposed to be able to easily sync their existing accounts when using the iPhone, and should get more advanced features than free users would.
“Together with Apple, we’re making it easier for people to benefit from what AI can offer,” Altman said in a statement.
Apple’s full suite of upcoming features will only work on more recent models of the iPhone, iPad and Mac because the devices require advanced processors.
Both Google and Samsung have already released smartphone models touting AI features as their main attractions, while Apple has been stuck in an uncharacteristically extended sales slump.
Investors didn’t seem as impressed with Apple’s AI presentation as the crowd that came to the company’s Cupertino, California, headquarters to see it.
Apple did talk extensively Monday about its efforts to build strong privacy protections and controls around its AI technology.
Apple’s AI “will be aware of your personal data without collecting your personal data,” Federighi said.

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CUPERTINO, Calif. (AP) — Apple has entered the competition to make generative artificial intelligence widely available by releasing a number of features on Monday that are intended to improve the iPhone, iPad, and Mac.

Furthermore, the AI technology that will be included in free software updates later this year is being marketed as “Apple Intelligence,” a move appropriate for a company renowned for its marketing acumen. “.

Apple silently admitted during its World Wide Developers Conference that it needs assistance catching up to businesses like Microsoft and Google, which have emerged as the early leaders in AI, even as it attempted to stamp its own mark on the hottest area of technology. Apple is using ChatGPT, created by San Francisco startup OpenAI, to improve the intelligence and usefulness of Siri, its frequently uncooperative virtual assistant.

“This is the next big step for Apple, and it goes beyond artificial intelligence. It’s personal intelligence,” stated CEO Tim Cook.

After it’s included into the upcoming iteration of Apple’s operating systems, Siri’s optional gateway to ChatGPT will be made available on other Apple products and offered to all iPhone users for free. In addition to receiving more sophisticated features than free users, ChatGPT subscribers are expected to be able to effortlessly sync their current accounts when using the iPhone.

With developers from over 60 countries in attendance, OpenAI CEO Sam Altman sat in the front row to announce the alliance with Apple.

“In collaboration with Apple, we’re facilitating people’s access to the potential benefits of artificial intelligence,” Altman said in a release.

Beyond enabling Siri to access ChatGPT’s vast knowledge base, Apple is giving its 13-year-old virtual assistant a comprehensive makeover aimed at making it more approachable and adaptable, even though it currently handles 1.5 billion queries daily.

This autumn, Apple plans to release free updates to the software that powers the iPhone and other products. As part of these updates, Siri will flash lights around the edges of the display screen to indicate its presence. According to Monday’s presentations, it will be capable of performing hundreds of additional tasks than it can currently, including ones that might involve utilizing third-party devices.

Only more recent iPhone, iPad, and Mac models will be able to utilize Apple’s entire upcoming feature set because these models need more sophisticated processors. For example, in order to fully utilize Apple’s AI package, customers must purchase the iPhone 15 Pro from last year or wait until the upcoming model is released later this year. However, all of the tools will function on Macs manufactured before 2020 as long as the newest operating system is installed on those devices.

The billions of people that use Apple products are expected to be able to accomplish more in less time thanks to the AI-powered updates that will soon be included in future software versions. Additionally, these updates will provide users with access to creative tools that may add some spice to their daily lives. For example, Apple will use AI to let users create “Genmojis,” or custom emojis, to fit the message they want to get across.

Senior vice president of software engineering Craig Federighi told reporters that Apple’s intention with AI “is not to replace users, but to empower them.”. It will also be possible for users to disable any AI tools they do not want by going into the device settings.

The goal of Monday’s showcase appeared to be to allay worries that Apple might be losing ground to AI, a technology that is predicted to be just as revolutionary as the phone’s 2007 release. While Apple has been experiencing an unusually long sales slump, Google and Samsung have already released smartphone models that highlight AI features as their primary selling points.

Nvidia, the leading manufacturer of the chips that underpin the technology, has seen its market value soar from approximately $300 billion at the end of 2022 to approximately $3 trillion, primarily due to AI mania. Due to its explosive growth, Nvidia surpassed Apple to become the second most valuable company in the U.S. S. Because of its so far successful foray into artificial intelligence, Microsoft also overtook the maker of the iPhone earlier this year.

Apple’s AI presentation appeared to have more of an impact on investors than on the large audience that attended the company’s Cupertino, California, headquarters. On Monday, Apple’s stock price fell by almost two percent.

Wedbush Securities analyst Dan Ives claimed in a research note that Apple is “taking the right path” in spite of that unfavorable response. He praised the presentation and called it a “historical” day for a company that has already revolutionized both the tech sector and society.

Aside from revealing some AI tricks, Apple utilized the conference to officially announce that it will be integrating Rich Communications Service, or RCS, into its iMessage app. Texting quality and security between iPhones and Android-powered devices—like the Samsung Galaxy and Google Pixel—should be enhanced by this technology.

The blue bubbles that indicate texts sent from iPhones and the green bubbles that indicate texts sent from Android devices—a distinction that has given rise to social stigma—will remain in place after the update, which is expected to be released with the upcoming version of the iPhone operating software.

Users will be able to compose texts beforehand and schedule a specific time for them to be sent automatically, thanks to an upcoming addition to the iPhone messaging app: artificial intelligence (AI) tools.

With its presentation on Monday, Apple made waves at its developers conference for the second year in a row by introducing a cutting-edge technology that other businesses had already started using.

An early look at Apple’s mixed-reality headset, the Vision Pro, was given last year; it wasn’t available until early 2024. However, there is hope that more consumers will be interested in this specialized technology as a result of Apple’s foray into mixed reality, which it refers to as “spatial computing.”.

A portion of that optimism comes from Apple’s track record of releasing technology later than competitors, then making up for it with svelte designs and sophisticated advertising campaigns.

Adding more AI to the iPhone is likely to spark privacy concerns, a subject on which Apple has made great efforts to reassure its devoted customers that it won’t snoop too far into their private lives. Apple did discuss its efforts to create robust privacy controls and safeguards around its AI technology in great detail on Monday.

Apple is attempting to reassure customers that their iPhones won’t be used for eavesdropping by utilizing chip technology to handle the majority of AI-powered features on the phone itself rather than at distant data centers, sometimes referred to as “the cloud.”. Because AI processing via the cloud is far more expensive than when it is run exclusively on a device, taking this route would also help protect Apple’s profit margins.

Apple is referring to this as a “private cloud” that is meant to protect users’ personal information from being used for AI tasks that require more processing power than what the device can provide.

Federighi claimed that Apple’s AI “will be aware of your personal data without collecting your personal data.”.

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